Lucid University

When you’re surfing the functional mushroom market, you’re going to see plenty of marketing terms that get thrown around with very little clarification. That’s not a mistake–it’s just a lowball marketing technique used by brands that take advantage of consumers’ lack of knowledge.  The term “Full Spectrum” is at the peak of this marketing confusion–it sounds like a great thing, but what does it really mean?  As it turns out, full spectrum mushroom products aren’t always as great as they sound. More often than not, the term is used to upsell a mushroom product that’s biologically inactive–usually mycelium or myceliated...

Nootropic mushrooms are slowly emerging as the hottest new medicinal remedy for focus, energy, and immunity–and there’s a good reason. These funky little fungi are unique organisms full of bioactive compounds, many of which improve gut function and boost cognition through the gut-brain axis.  We won’t get too far into the details (you can learn more about the benefits of nootropic mushrooms below), but if you’re looking for a tasty way to incorporate medicinal mushrooms into your daily routine, we’ve got it–mushroom lattes.  Here are three different mushroom coffee recipes to help you mix up the mushroom latte of your...

Medicinal mushrooms are nothing new. In fact, the use of therapeutic fungi dates back to nearly the beginning of medicine. Only recently has mycelium entered the chat–with some supplement producers arguing that medicinal supplements made from the fungi’s mycelium are more beneficial than those made from the mushroom’s fruiting body alone.  It's understandable why mycelium was never a part of the original medicinal mushroom narrative–it’s the portion of the fungus that grows mostly beneath the surface, inseparably intertwined with its growing medium, and usually unseen by mushroom foragers.  Now, though, most medicinal mushrooms are grown in captivity, and our understanding...

In today’s fast-paced world, maintaining focus can be challenging. To boost your concentration naturally, consider incorporating certain drinks into your routine. The best drink for focus and concentration includes coffee and green tea, which are well-known for their cognitive benefits. These drinks act as focus-enhancing nootropics help you stay alert and combat brain fog effectively. Explore more drinks that help you focus to find what works best for you and enhance your daily productivity. Top 10 Best Drinks for Focus Water (with Lemon) Coffee (with Cinnamon) Yerba Mate Ginkgo Biloba Tea Matcha Green Tea Chai Tea Chamomile Beet Root Juice...